I am Nina Lacher, a certified Life and Positive Psychology Coach. Born and raised in Germany, I live today on the beautiful island of Mallorca, Spain, and offer coaching in German and English.
From a young age, I worked as an international model, traveling over 200 days yearly with constantly changing teams.
I spent many hours traveling the world by myself, transitioning from one shooting to another in trains, airports, or hour-long drives. I often had deep conversations with total strangers or people I met while waiting at airports or on shootings with make-up artists and team colleagues I never met before.
There was little time to get comfortable with people, so I developed an intuitive instinct to capture their essence and uncover their brilliance. I focused on their positive, outstanding side. I managed to really "get" people by asking endless questions. I learned to listen deeply and sensed how people felt by watching them, their facial expressions, and their body language. Making friends became easy, and I immediately adapted to new places.
I love people and focus on possibility instead of lack or limitations.
This means I am highly receptive to my client's strengths and what makes them unique.
I often get feedback that people enjoy being in my presence as they start learning to see themselves through my lens—with much more love and belief in themselves, their gifts, and their unique stories. In fact, positivity and connectedness are two of my greatest strengths.
I "get" my clients on a profound, intuitive level. Feeling deeply seen helps them open up and create impactful results quickly.
Things are never as they seem.
Traveling to the extent I did in those days taught me to adapt to my environment, and challenges became adventures. Life was fast, furious, and often fun. In my modeling days, I was surrounded by some of the most beautiful people I knew, and comparing myself constantly to the competition often made me feel insecure and "not enough."
I don't remember a time in my life when, from the outside, things probably looked fun and amazing. I earned a lot of money, traveled the world, and did a job most girls dream of.
On the other hand, you must perform under high pressure and stress in a competitive and highly superficial environment. I worked with women who seemed to have it all but were highly insecure about their ability to create and grow a successful business because of the self-perception they developed over time.
You can be successful on the outside but be highly insecure, feeling lost on the inside.
Success isn't equivalent to happiness, and yet happiness can be created. I was always self-employed, except for a short period at age 19 when I worked for Lufthansa as an air hostess.
I have always been ambitious and call myself a high achiever.
After giving birth to our first daughter, I decided to slow down my traveling lifestyle. I worked as a freelancer in the media business, holding various leadership positions, leading teams, and managing projects and events. Shortly after our second daughter was born, I co-founded a sustainable online yoga label and was its CEO for almost a decade, during which time the company was evolving and growing.
I love excellence and accomplishing my goals for myself and my business. But, by now, I know you don't have to sacrifice your well-being for a career.
As a life-long learner, I thrive when I grow and implement knowledge. My clients often tell me that my approach to helping them grow is warm, loving, focused, and straight to the point.
Entrepreneurial burnout is real; industry insights highlight many coaches need 3-5 years to succeed financially. But growing a coaching or client-led business doesn't have to be a ride or die.
My clients are ambitious and often have high expectations for themselves.
They are business-driven and want to grow their minds and businesses while acknowledging the importance of creating a business on their terms, which helps them achieve financial freedom without burning themselves out.
My work includes transformational mindset and positive psychology strategies to help them evolve their thinking and ability to thrive. I also integrate two decades of marketing and business strategies while working on their personal brand, marketing, and business growth.
You can never outgrow your self-perception, and my clients often experience self-doubt and question themselves as they haven't stepped into owning who they are.
Let's talk about money: I believe Money is an energy exchange.
I love helping my clients expand their mindsets around money and step into their full-thought leadership and CEO mindset. I have always known how to create an abundant life and enjoy making money. I became a six-figure earner for the first time in my early twenties, working as a model. I don't believe in playing small. Your voice matters. And your work matters, too.
I help my clients unleash their it-factor and own their unique brilliance.
My mantra is: If I can do it, you can do it too.
Financial independence and the possibility to fully enjoy my life have always been important internal drivers.
Seeing my clients create themselves and their businesses flourish is highly rewarding.
In 2012, I co-founded one of Germany's first "online only" sustainable yoga wear labels. However, after pivoting into coaching, I stepped back from the CEO position because coaching became increasingly the driving force in my professional life. I finally devoted my time to what I felt more and more drawn to. Helping my clients own their brilliance.
I am familiar with all the challenges that surface when building and growing an online business, from tech to marketing to creating structure and products and managing teams. This experience also helped me see that I'd much rather work with people and their minds than sell yoga pants, even if they were really fun and fancy.
You can check them out here.
I love to read and educate myself. Besides positivity, learning is one of my biggest strengths. As I expand and grow my knowledge, I invest in my business by deepening my education to support my clients with the most efficient and up-to-date scientific tools and mindset strategies.
I have learned from some of the top contributors in the coaching industry, and after years of study, I have developed my own signature style of delivering a program that I wish I had had at hand when I started out and felt lost in the sea of possibilities, to grow my business faster and with more intention to where I am today.
I am a multiple-certified coach. I act with integrity and a passion for helping my clients thrive.
Speaking three languages fluidly means acknowledging the importance of language and messaging for my clients. Language has always been my passion; I understand it is the key to people's hearts.
For coaches, using the right words to speak to their ready-to-buy clients is essential if the copy is supposed to do the marketing at one point.
I emphasize soulful messaging and don't believe in pain point- or persuasive marketing strategies. I teach my clients to market and sell with integrity.
My father worked as a behavioral psychologist at one of the leading psychological institutes in Germany for over twenty years. Through him, I learned so many things about the human mind before I could truly understand the depth of all this. My father loves people and showed me how to be compassionate and curious about different approaches to life.
This love for people was passed on to me, and I had been thinking about studying psychology for some time. However, I turned away from it because I felt it focused too much on the "damaged" part of humans instead of their strengths. This is also why I have decided to become certified as a Positive Psychology Coach. I always have and always will build on my client's strengths, not "defects."
Yoga and meditation have become part of my life since my early twenties. I learned about Buddhism and Meditation and worked for Yoga Journal Germany as a Project Manager for some years.
There is so much more to what we see.
In fact, our thoughts and feelings are complex, and we can be our biggest enemies. Therefore, working on your mindset, which I like to call "Mastering Emotional Discipline," is one of the most important and rewarding paths I have taken. I integrate these experiences in working with my clients as they create themselves and their businesses. And if there is one thing I would like you to know about me, it is that I deeply care for my clients.
For me, there is no more rewarding vocation than helping people expand their minds and own their brilliance—and, of course, helping them step into an abundant life while growing a business they love. I understand coaching by forming a relationship with my clients—a relationship that goes way deeper than most of my clients expect. By choosing the right coach for yourself, you can not only save months, if not years, on trial and error, but you will also outgrow what you thought was possible.
I help my clients achieve this: becoming sold-out without burnout by creating a life and business they love.
I have opened up one more spot for 1:1 private coaching. I coach mainly in my Mastermind Magentic Marketing, an intimate group coaching training, and also co-host The Body, Mind & Heart Coach Certification in German with Dr.Alexandra Kleiner twice yearly.
THE FACTS:
My top five strengths are positivity, learner, connectedness, input, and empathy.
I am an Enneagram type 3 and a Projector in Human Design.
My signature style includes animal prints and mixing bold colors and patterns. I like to match things that most people think don´t match at all. I enjoy expressing myself through fashion.
Animals are an important part of my life. I love horse riding, my horse Camerad, and my rescue dog Ricky and Amy. They follow me everywhere. We also have cats, and sometimes I catch myself laughing about how I ended up living on an island in Spain with so much nature around me, wearing rain boots most of the time, while my twenties were all about living a very hedonistic, glamorous lifestyle (and YES! It was fun!).
I am a coffee lover and a chocolate addict. Dessert is always my favorite, and I especially love tiramisu or banana cake, which are typical Spanish dishes.